Monday, September 18, 2017
REVEALED. The 4th Powerpuff Girl - voiced by Toya Delazy in South Africa and Africa - is blue, brown and purple and named Bliss.
The Cartoon Network (DStv 301) has unveiled how the 4th Powerpuff Girl named Bliss looks and who is voiced by Toya Delazy in Africa and South Africa and by 15 other regionalised stars in America and other parts of the world.
The blue hair, purple eyed and brown-skinned Bliss has made her appearance in the new 5-episode The Powerpuff Girls special, The Powerpuff Girls: The Power of Four that kicked off in America on Sunday, with Turner Broadcasting that will roll out the episodes in South Africa and Africa a month later on Saturday 21 October at 08:00.
For people who can't wait, The Power of Four will be pre-screened before its TV broadcast on 7 October in the Kids Zone in the Cartoon Network screening area at the DStv Delicious International Food & Music Festival.
The Powerpuff Girls is produced by Cartoon Network Studios with Nick Jennings as executive producer and Bob Boyle as co-executive producer.
The teenage Bliss is the long-lost older sister of Bubbles, Blossom and Buttercup. In the new 5-part series, Bliss returns to Townsville as she figures out her powers that includes flying (of course!), super strength, telekinesis and teleportation.
Bliss was created by Professor Utonium before he made the three other girls, but she mysteriously disappeared for reasons unknown, and hasn't been seen by anyone in a very long time.
Now she is back but there's a lot of unanswered questions. Where was she? What went wrong? Why is she suddenly back? Of course the reunited sisters can sit down and just ask questions since they have to work together and use their combined powers to save Townsville.
Besides Toya Delazy, female stars from around the world are lending their voices to Bliss, with every regional feed of The Cartoon Network broadcasting their own version. The Australian star Wengie is for instance the voice of Bliss for Australia and New Zealand.
On voicing Bliss for Africa and South Africa, Toya Delazy says that she's always wanted to be a voice-over artists for a cartoon character" and that "it is an honour to be associated with the campaign and to represent Cartoon Network on the African continent again".
Cartoon Network says it has "joined forces with 15 super-powered celebrities across Europe, the Middle East, Africa and Australia who will each lend their voice to the newly revealed 4th Powerpuff Girl".
"This activation is the perfect way to continue building brand awareness and affinity, not only with girls and kids, but with millennial women and mums too," says Lesley Bailey, the vice president for channel marketing and brand management at Turner's kids division for the Europe, Middle East and Africa (EMEA) region.
In 2016 Turner Africa's Cartoon Network collaborated with Toya Delazy to do a localised South African version of The Powerpuff Girls theme song for the launch of the reimagined new series.