MultiChoice will be adding the fast-growing talk radio station POWER 98.7 from 26 May to DStv's audio channel line-up.
South Africans across the country will now be able to listen to the Gauteng talk radio station's programming on DStv's audio channel 889 and voices like Masechaba Lekalake, Tim Modise, Iman Rappetti and Hajra Omarjee.
"The partnership with DStv enables us to spread our tentacles to provide this growing listenership with compelling content," says Andile Khumalo, POWER 98.7's managing director.
MultiChoice already carries radio stations like talk competitors 702 and 567 Cape Talk, as well as local radio stations like YFM and Kaya FM, Jacaranda FM, 94.7, MetroFM, Highveld Stereo and KFM, and a large number of international radio stations.
Aletta Alberts, general manager of content at MultiChoice says DStv's addition of POWER 98.7 is part of giving pay-TV subscribers access to compelling content "and the chance to shape and influence the narrative".
Somewhat strangely Andile Khumalo in the DStv statement announcing the radio channel addition, echoes exactly the same words as Aletta Alberts, also saying that POWER 98.7 is delighted that MultiChoice shares its vision of providing a platform "that will shape and influence the national narrative".
POWER 98.7 will be available in South Africa and Lesotho on DStv Premium, DStv Extra, DStv Compact, DStv Family, DStv Access and DStv EasyView, as well as on DStv's Indian and Portuguese packages.