Friday, November 2, 2012

MultiChoice is replacing the VH1 channel with VH1 Classic based on feedback from customers.


MultiChoice is replacing the VH1 music channel from Viacom International Media Networks Africa with VH1 Classic DStv on channel 323 because the pay-TV platform feels that that version of VH1 is what more subscribers would enjoy.

MultiChoice tells me that "we made the decision to replace VH1 with VH1 Classic based on feedback from our customers".

MultiChoice will switch VH1 for VH1 Classic on 13 November. VIMN Africa told me yesterday that "we're very excited about VH1 Classic".

"As MTV focuses more on general entertainment programming, and MTV Base on urban music and youth content, we feel that VH1 Classic adds a complementary, third dimension to our music offering," VIMN Africa told me.