The official press launch of the new Studio Universal channel (DStv 119) now seen in South Africa and across Africa on MultiChoice's DStv platform was a colourful and orange affair.
The press event where Universal Networks International and MultiChoice officially announced the Studio Universal channel (''for those of you who haven't already read it on TV with Thinus,'' quipped the master of ceremonies) was filled with orange balloons and beautiful orange table arrangements with spring flowers.
Executives from Universal Networks International led by Colin McLeod, managing director for emerging markets for the Europe, Middle East and Africa (EMEA) region and MultiChoice, represented by Aletta Alberts the general manager for content, attended the official Studio Universal press event.
Universal Networks International executives introduced the new Studio Universal TV channel, explained the line-up, thematic approach, unveiled the channel's customised on-air look for Africa and they and MultiChoice fielded questions from the press regarding the channel as well their respective business operations as it relates to the channel.
ALSO READ: Studio Universal unveils the new DStv channel's programme grid and how movies will be themed according to genre on different nights of the week.
