Sunday, April 25, 2010

BREAKING. E! Entertainment to celebrate its 20th anniversary in June in a big way.


You're reading it here first.

Only at once place is entertainment celebrated with a capital letter as well as an exclamation mark, and that is the E! Entertainment channel on DStv 124 - which I can reveal is turning 20 years old in June.

I can also tell you that E! Entertainment definitely plans to mark it's special two decade anniversary in a very special way. I'm not spilling everything just yet, but viewers will definitely not be forgotten, and the stuff you're going to get to see - pure entertainment as E! Entertainment looks back over the past two decades since the channel started. Of course South African viewers only started seeing E! Entertainment much later, but it doesn't matter.


South African TV viewers (who wasn't aware of it at the time) got their first glimpse at E! Entertainment when M-Net syndicated portions of today's daily E! News forerunner, E! News Daily and aired it during the day. Then, when e.tv started in 1998, that broadcaster took it over, until E! Entertainment eventually launched as a DStv channel in December 2004  (I was at the official launch event in Taboo in Johannesburg.) You might remember the all white background of the former E! News Daily, the orange exclamation mark (sometimes filled with water and gold fish) and anchors Jules Asner and Steve Kmetko.