Friday, March 7, 2014

DATELINE LAGOS: Biola Alabi, M-Net's managing director in Africa quits; news comes a day before the AfricaMagic Viewers' Choice Awards.

Biola Alabi, M-Net's managing director for Africa has quit according to Nigeria's This Day newspaper - with her resignation news coming on the day before the 2nd AfricaMagic Viewers' Choice Awards 2014 (AMVCA) is to take place in Lagos, Nigeria on Saturday night which she is primarily responsible for.

UPDATE Saturday 8 March 2014 - Biola Alabi tells TV with Thinus she definitely didn't resign and is still very much with M-Net and taking on a new role looking after special projects.

Biola Alabi just underwent a job and title change at M-Net at the beginning of the year from managing director at M-Net for Africa to managing director for special projects in Africa at the pay-TV broadcaster. The reason for the  job change in job title and responsibilities was only given as "personal choices".

In her new role from 2014 Biola Alabi, who joined M-Net in 2008, was to focus on just special projects such as the AfricaMagic Viewers' Choice Awards, reality productions such as Big Brother Africa and the AfricaMagic Original Films project.

In 2010 Biola Alabi helped to launch the AfricaMagic Hausa channel on MultiChoice's DStv platform in Africa, and the AfricaMagic Swahili channel in 2011.

A year later in 2012 Biola Alabi helped with the restructuring of the AfricaMagic TV channels on DStv.

Neither M-Net nor Biola Alabi have so far made a statement or said why Biola Alabi is quitting the pan-African broadcaster. Biola Alabi graced the cover of Hello! magazine in Nigeria in February, talking about "life, love and being the boss".

The news of Biola Alabi who is now quitting M-Net, awkwardly comes on the day before the 2nd AfricaMagic Viewers' Choice Awards 2014 will take place in Lagos - one of the special projects she was responsible for.

It also comes one day after M-Net announced that Yolisa Phahle has been appointed as the new M-Net CEO for South Africa, completing a trifecta appointment of African M-Net executives to oversee the now distinctly separated three regions of the pay-TV broadcasters in South Africa, East Africa and West Africa.