Thinus Ferreira
Nu Metro has opened the cinema chain's new flagship cinema complex at the Gateway Theatre of Shopping shopping mall in Durban on 3 October, with South Africa's first-ever 270-degree ScreenX auditorium as well as its new VIP Premiere Cinemas.
I only discovered this yesterday since Nu Metro didn't send any press release or any communication about it and had to reach out from my side to find out what's going on.
Nu Metro's new cineplex at Gateway now has 9 refurbished cinemas, including the ScreenX auditorium.
This ScreenX auditorium has a 270-degree "panoramic format" that surrounds cinemagoers with 3 walls to create an even more immersive in-theatre movie experience.
Besides ScreenX, Nu Metro Gateway now also offers 4DX, Scene Xtreme, as well as a Kidz Cinema option.
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Also new at Nu Metro Gateway is its new VIP Premiere Cinemas - Nu Metro's latest, highest-tier and most expensive offering, with a more exclusive movie-going experience.
Nu Metro VIP Premiere Cinemas has plush leather recliners, an exclusive lounge area, as well as a gourmet curated menu with a full-service bar.
According to Nu Metro, its VIP Premiere Cinemas will be "redefining cinema hospitality".
About taking over Nu Metro Gateway, Beverley Govender, Nu Metro senior marketing manager, says "We're incredibly proud of this acquisition and renovation".
"Nu Metro Gateway is more than just a cinema — it's a showcase of our brand's evolution. From the sleek new design to the immersive formats, every detail reflects our commitment to delivering unforgettable entertainment."
"This complex sets the benchmark for what the future of cinema should feel like."
As an introductory price, ScreenX tickets will cost R100 each during October, with titles like F1, How to Train Your Dragon and Superman. Thereafter, Nu Metro's ScreenX pricing will be R200 per ticket.
