by Thinus Ferreira
Comedy Central (DStv 122) is adding the award-winning Canadian comedy Schitt's Creek to the channel's schedule on weekdays from Monday 29 March at 21:00 as part of a "New at Nine" timeslot with the channel from ViacomCBS Africa that promises "nightly entertainment at 21:00 with fresh, new and hilarious content".
Schitt's Creek, created and executive produced by Eugene Levy and Dan Levy who also star in it, finished its 6-season run across 80 episodes in April last year and won multiple Emmy awards.
At the 72nd Primetime Emmy Awards that took place in September the series, produced by Not a Real Company Productions and with ITV Studios handling international distribution, set a new record for most Emmy wins by a comedy series in a single season after it swept all 7 major comedy awards.
The comedy series follows the riches-to-rags drama of the Rose family, who
after suddenly finding themselves broke, are forced to move to the small and depressing town of Schitt’s Creek - a place that they once bought as a joke when they had money.
Now Johnny (Eugene Levy) and Moira (Catherine O’Hara) and their adult children, David (Daniel Levy) and Alexis (Annie Murphy), with their pampered lives abandoned, must confront their new-found poverty and discover what it means to be a family, all within the rural city limits of Schitt's Creek.
The Schitt's Creek scheduling is part of what Comedy Central says is a new "commitment
to its viewers to bring nightly entertainment at 21:00 with fresh, new
and hilarious content that has never aired on the channel before".
Comedy Central says Schitt's Creek will be supplemented by "a number of titles coming to DStv for the very first time and shows
that have never aired on the African continent before. New at Nine’s line-up
will include Schitt’s
Creek and a slew of shows which will be announced in the
coming months".
Dillon Khan, vice president for Comedy Central Africa, says "Our aim is to constantly make life funnier for our viewers and we're delighted to have the Schitt's Creek Golden Globe-winning Rose family join our stable of Dunphy's, Butler's, Bing's, Harper's and Cooper's on Comedy Central. They bring another unique family dynamic that viewers will relate to, laugh at or both."
Thabisa Mkhwanazi, MultiChoice South Africa's head of marketing, in a statement says "As DStv we have made a commitment to bring the best of international content
home through the movies and series streaming and playing on our platforms".
"Having a multi-award winning show such as Schitt's Creek on Comedy Central is
further testament to our collaboration with our partners to ensure the latest
content is available for our customers."
