The Acorn TV video streaming service from AMC Networks specialising in an offering of British TV content has appointed Kerensa Samanidis in the newly-created role of general manager of international.
In the new position Kerensa Samanidis will be responsible for the overall development, management and operation of the TV streaming service for all markets outside of the Americas.
Based in London in the United Kingdom, Kerensa Samanidis will oversee strategy, programming, product, marketing and distribution, and will report to Matthew Graham, general manager of Acorn TV.
In December 2018 Acorn TV expanded into dozen more territories worldwide, including South Africa, Mexico, Spain, Scandinavia, Argentina, Australia and New Zealand.
Kerensa Samanidis has been a consultant for Acorn TV and brings expertise in over-the-top (OTT) strategy and management to her new role.
Rakhee Birdi has also joined the company as marketing director for Acorn TV's international team.
Matthew Graham says "We're thrilled to have Kerensa join the Acorn TV family and grow our international subscribership. Since launching in dozens of territories last year, we've seen extraordinary worldwide interest in the service and its first-rate catalogue of exclusive international dramas, mysteries, and comedies".
"With Kerensa’s past success with streaming services, we expect her to play a vital role in our continued international growth."
Kerensa Samanidis says "Acorn TV has achieved monumental success in the United States and Canada and I'm delighted to be joining the talented team to continue this success story in new markets".
"The demand for quality British TV has never been higher so it’s exciting to be working on a service with such strong potential at such a pivotal time within the OTT industry."
