Nickelodeon (DStv 305) will broadcast a new environmental awareness edutainment miniseries, the Together for Good wildlife special, starting Wednesday 18 July at 16:15 in South Africa and across Africa as part of Nickelodeon International's collaboration with the African Wildlife Foundation (AWF).
The Together for Good wildlife miniseries aims to raise awareness about endangered wildlife under children and the difference they can help to make.
Besides South Africa and the rest of Africa, the Together for Good wildlife special will be broadcast across more than 170 territories worldwide with a supported website at http://wildlife.nickelodeon.tv.
Together with the youth TV special, Viacom's Nickelodeon is also adding a "Tanzania environment" inside its educational geography app, Dora's Worldwide Adventure that is available through the iTunes, Google Play and Amazon stores in 12 languages outside of the United States.
The Tanzania environment joins existing environments on the app that include include Australia, Brazil, China, Italy, Japan, the United Kingdom and the United States.
In the Together For Good wildlife miniseries the Nickelodeon star Breanna Yde of School of Rock guide young viewers on a journey through Uganda in Africa as she discovers key conservation and environmental challenges.
She also hears from environmentalist who work daily to protect at-risk wildlife including lions, giraffes, rhinoceroses, elephants and chimpanzees.
The miniseries as well as additional digital videos will tell the stories of real life heroes like guides, park rangers, detection dogs and their handlers and show kids how they too can help from home.
"Our research shows that 73% of kids between 6 and 11 think their age group has the potential to change the world for the better and we want to give them the tools to do just that," says Bradley Archer-Haynes, the vice president for corporate social responsibility at Nickelodeon International.
"The Together for Good wildlife special combined with the Tanzania launch on our Dora app allows our relationship with the African Wildlife Foundation to reach and empower all kids, from preschool to tweens on all the platforms they love".
"This was also the first time we brought Nickelodeon talent to the continent of Africa and Uganda served as the perfect backdrop to develop entertaining content that teaches kids about the important implications of African wildlife conservation and to inspire them to use their voices to get involved."
Kaddu Sebunya, president of the African Wildlife Foundation (AWF) says "This generation is equipped with the tools and the zeal to shape Africa’s future. Creative partnerships such as this one between Nickelodeon and the African Wildlife Foundation hold the promise of securing Africa's fragile resources through direct engagement with youth. It is time for young people to both tell and live the conservation story".
