Wednesday, October 9, 2013

UN-LUCKY 7. M-Net goes ahead to put a cancelled, failed new drama series, Lucky 7, which only lasted 2 episodes, on the M-Net channel.


Knowing full well that its trash, failed, got abruptly cancelled with limited episodes, and with no conclusion or neatly tied-up ending to the story, pay-TV broadcaster M-Net (which apparently doesn't have internet in Randburg) is going ahead by planning to start broadcasting the bad and cancelled new American drama Lucky 7 on its premium M-Net (DStv 101) channel - set to start on Saturday 9 November at 18:45.

Lucky 7 about a group of 7 people who work at a petrol station, each with different situations, jointly win a lottery ticket.

There was no luck however for the show which only lasted two episodes on the air in America where it got the lowest ratings and viewership ever for a new show on a broadcast network there.

Yet M-Net wants to start broadcasting a failed TV show on its best premium TV channel which M-Net and DStv subscribers pay a premium monthly subscription for. (Let's add those Pokemon omnibus episodes while we're at it, shall we?)

Lucky 7 is a show subscribers will never see the conclusion of, a show which was panned by TV critics, a show which was cancelled after just two episodes, and of which only about 3 further episodes were actually filmed and produced when production was suddenly shut last week.

Why M-Net isn't dumping Lucky 7 on M-Net Series Zone (DStv 115) or burning it off on another channel or outside of primetime, or just shelving it entirely, is not clear.

What is clear is that Lucky 7 doesn't belong on M-Net's best channel, doesn't belong in prime time and will be nothing but a massive disservice from M-Net to subscribers to start a story which will introduce characters and a story to which there will no pay-off.

What a major M-Net programming fail if M-Net goes ahead with this daft Lucky 7 scheduling decision.