Wednesday, April 3, 2013

SABC3: New schedule will better service our audiences' needs through 'simplifying and focusing programming' says channel head.


SABC3's acting channel head says the new round of SABC3 schedule changes which came into effect from April will help in "simplifying and focusing our programming" on the channel.

Lefa Afrika who has been the head of programming at SABC3 and is now the acting channel head since the abrupt departure of Ed Worster earlier this year, says the new SABC3 schedule will "create opportunities for new content which we will be introducing during the year".

Lefa Afrika also commented on the SABC3 news bulletin which is now an hour long from 18:30 on weekdays, saying that SABC3 believes that "this will become the news bulletin of choice among South African audiences."