Will you pay R141.55 per day to get access to 6 sports channels for 24 hours?
That's the intriguing question after BSkyB, Britain's biggest pay-TV operator, today announced that it will now be making its sports channels available to non-subscribers on a day-by-day, buy-in basis.
That's a radical rethink of the existing paradigm of pay-TV operators.
Non-subscribers or people who don't have BSkyB's sports channels as satellite TV subscribers, will be allowed to pay £9.99 (R141.55) a day and get access to the channels for a period of only 24 hours as a day pass.
