Thursday, March 8, 2012

BREAKING. Cash-strapped SABC planning to raise TV Licence fees; massive cash flow shortfall looming due to digital TV switch-over.



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Just over two and a half years since the SABC received a R1,47 billion bail-out from the South African government in the form of a government loan guarantee from Nedbank, the still currently cash-strapped public broadcaster is planning to raise SABC TV licence fees.

Meanwhile the SABC is also telling the government that the broadcaster is projecting a massive cash flow shortfall of millions if the SABC is to invest in digital terrestrial television (DTT). This warning heralds possible additional funding help from the government for the SABC which came to the brink of financial collapse in 2009.

Latest report-back documents from the department of communications reveals that the SABC is planning a rate increase for TV licences which according to law is payable annually byall of the roughly 12 million TV households in South Africa.

The increase - currently a normal SABC TV Licence costs R250 per year - will boost the SABC's revenue derived from this source.

However, similar to several projects forming part of the SABC's turnaround-strategy the SABC TV licence increase is delayed and still pending approval from government. The SABC has managed to improve SABC TV Licence revenue collection from R868 million in 2010 to R872 million in 2011. The SABC's target under its turnaround strategy is to increase this amount by a further R46 million by March 2013.

Meanwhile the SABC is on track to make a net loss of R92 million for this financial year ending at the end of March - R105 million lower than the R12 million net profit that was expected at the beginning of the financial year.

The SABC is also already warning the department of communications that the public broadcaster will experience another, separate and major cash shortfall of R836 million if the SABC is to invest in the process of digital broadcasting and digital terrestrial television, a switch-over process known as digital migration.

The SABC wants to increase its current three TV channels to 18 digital TV channels over the next two years as South Africa's broadcasting industry switches from analogue to digital TV broadcasts but says it won't have enough money to do so without government help.

There is also concern about SABC3 - the SABC's only commercial TV channel. The Monitoring Task Team (MTT) set up by the department of communications says SABC3 has been ''underperforming in all aspects'' with ''declining audiences, declining revenue and brand integrity erosion''. A special SABC3 Channel Turnaround Plan will have to be submitted into the SABC's overall corporate plan for the next three years until 2015.

According to the department's document, the SABC's content in general is also an apparent problem which has not yet adequately been addressed.

The SABC will have to prepare a special three year commissioning and acquisition strategy and plan for both local and international programming that meets the SABC's mandate. This new three year plan will also have to be incorporated into the SABC's overall corporate plan from this year.

While the SABC has managed to bring content and programming costs down this cost-saving measure is happening at the expense of the local TV production industry since the broadcaster commissioned less shows and is spending less on programming. ''The low level of spending on content is worrying because of its long term impact the quality of the content has on attracting audiences and advertisers,'' says the task team.