A special documentary iGenius - How Steve Jobs Changed the World is coming to the Discovery Channel (DStv 121) - and possible the other Discovery channels too - as soon as Sunday 30 October in South African and Africa, Discovery Networks just announced.
Lee Hobbs, the channel director for emerging business at Dicovery Networks for the Central and Eastern Europe, Middle East and Africa (CEEMEA) region made the announcement at Discovery Networks CEEMEA spectacular Upfront 2012 at the same time as the worldwide announcement went out and could hardly contain himself.
The audience and guests at Discovery Networks CEEMEA Upfront 2012 in Johannesburg - consisting of ad buyers, advertisers, journalists, international Discovery TV talent as well as local and international TV executives - all let out a collective and very audible gasp of surprise, excitement and awe when Lee Hobbs announced the news.
''We just got confirmation and I just had to share it with you all right now,'' Lee Hobbs said with visible delight. Attendees immediately started buzzing. ''It will look at the life and influence of Steve Jobs and it's sure to be amazing,'' he said. The Apple founder unexpectedly passed away last week and on Sunday Discovery Science happened to show a fascinating documentary about the history of the iPod.
iGenuis - How Steve Jobs Changed the World will be the latest of Discovery Networks' quick turnaround, quality documentaries that capitalise on current news events by bringing applied news values as well as high production documentary expertise together to create fascinating documentaries that manage to explore subjects deeper than news channel documentaries in almost as fast the time.
Lee Hobbs said the tentative plan is to show iGenius - How Steve Jobs Changed the World in South Africa and across Africa on 30 October.
FRIDAY 14 OCtober 17:00 - Discovery has now confirmed a time of 20:55 on 30 October for iGenius - How Steve Jobs Changed the World on Discovery Channel (DStv 121).
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