All of BBC Worldwide's TV channels in South Africa are showing strong growth, with the BBC's portfolio of international channels now ranking among the top three on MultiChoice's DStv pay TV platform.
''Ours is among the top three international channel portfolios on DStv and the level of sponsorship of our programmes has grown by 80% in the last year,'' said Jana Bennett.
''I want to talk about some of the plans I have for BBC Worldwide's international networks and the ideas we will be developing to make ours some of the most compelling TV experiences available.''
''One area where you'll see a lot of activity from us will be in global viewing events, especially following the success of the Royal Wedding in April. It was a massive global TV moment. It was the first time that BBC Worldwide really leveraged its global channel portfolio around a single event. We took the wedding to the far reaches of the globe though live broadcast on our channels, and all parts of the business came together to create new viewing experiences for our audiences,'' said Jana Bennett.
''For the first time on our own channels, we delivered synchronised BBC-branded schedules to viewers in America, Australia, New Zealand, India, Latin America, the Middle East, Europe, Asia and Africa, allowing us to deliver a truly British affair under a British brand.''
''Here in South Africa the coverage gave BBC Knowledge some of its higest ratings since launch. We're going to take the experience of the Royal Wedding and apply it to similar occasions in the future. Upcoming events that offer potential for the same treatment are Sport Relief and 'London Calling' an exciting season of programming in the run up to The Olympics.''
''Our ambition, in time, is to develop BBC Earth - BBC Worldwide's natural history brand - and Lonely Planet, into stand-alone television channels, to sit alongside the other brands which have already gained traction around the world,'' said Jana Bennett.
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''Another important part of our strategy is to air as many of our audience's favourite shows much close to the UK broadcast. You'll be please to hear that we've made a start with The Graham Norton Show and Top Gear on BBC Entertainment. In fact, I can share with you that by the time series 18 of Top Gear airs in the UK in the New Year, we'll be following a few days later on BBC Entertainment both here and on our other channels around the world. This will help press capitalize on the buzz around these shows,'' Jana Bennett said.
