The Santa Carolina Island (otherwise known as Illha Santa Carolina and aptly referred to as Paradise Island off the coast of Mozambique) is known as ''the physical jewel of the Bazaruto archipelago''. This is where filming just wrapped for the 3rd season of Survivor SA, known as Survivor SA Santa Carolina.
Now it seems the show will be a physical jewel on M-Net's broadcast schedule in January as well when it debuts on M-Net on Wednesday, 20 January at 19:30. Based on the perceived monetary value of the show as a money-spinner when Survivor SA Santa Carolina starts in January, M-Net thinks that it has a surefire hit on its hands.
While Carte Blanche still commands top dollar for ad spots on M-Net on Sundays (R59 000), Survivor SA Santa Carolina will cost an advertiser R33 500 per ad when the show starts in prime time.
Besides Carte Blanche, only Grey's Anatomy, the brand new FlashForward that also starts in January and Brothers & Sisters are more expensive shows (and perceived at this point to be more popular in terms of viewership that what Survivor SA Santa Carolina will be).
