Friday, April 3, 2020

MultiChoice abruptly shuts down and deletes its existing DStv press portal for the media during Covid-19 coronavirus crisis without warning.


by Thinus Ferreira

MultiChoice on Thursday 2 April 2020 abruptly shut down and deleted its DStv press portal where it has been hosted without bothering to warn or tell the media beforehand anything about it or what they need to do now.

TVwithThinus still access MultiChoice's DStv press portal hosted at https://press.dstv.com/login on Wednesday afternoon, and again on Wednesday night but by Thursday morning it was suddenly gone and deleted.

The login page, saved as a browser favourite simply returning a "404 Not Found" page without any explanation as to what happened or what's going on, causing massive stress and confusion under several in the media who are dependend on using the site to report and communicate about content on DStv's satellite pay-TV platform.

MultiChoice, unilaterally and without bothering to tell the media, dumped its DStv press portal without giving the press in South Africa no advance warning that it's shutting down its press portal, nor what they have to do,or any explanation why.

The user group - including journalists and editors online, working at newspapers, magazines, in radio and TV, and covering television and ranging from TV writers, TV critics, DJs and social media influencers - received no advance warning from MultiChoice that it is shutting down its press portal, nor what they have to do, or any explanation why.

It's unclear whether the DStv press portal contract termination - possibly the latest misguided and short-sighted cost-cutting measure inside MultiChoice - was ordered by Calvo Mawela, MultiChoice Group CEO, or Mark Rayner, MultiChoice South Africa CEO.

The ordered DStv press portal shutdown and resultant shock, fear and chaos under the media who had no idea that it would be happening and got no communication from MultiChoice about it, comes during a particularly sensitive time in South Africa with the growing Covid-19 novel coronavirus pandemic spreading in the country and globally and where the media in all spheres requires better and more communication - not less - than ever before.

The DStv press portal that already migrated to a new site once before, hosts an extremely precious and valuable archive  - constantly updated - that is a precious and highly-functional publicity material reservoir ranging from monthly schedules and highlight documents, show and cast publicity images, press releases and media statements, show and channel logos and a myriad of other useful information for channels ranging from Al Jazeera to Zee World.

Besides the information from third-part channels hosted on DStv, MultiChoice's DStv press portal carried information about all of M-Net's own packaged channels ranging from M-Net and Mzansi Magic, to 1Magic, to the carousels of M-Net Movies and kykNET channels.

In a instant on Thursday MultiChoice ripped it all away from South Africa's press without warning or any indication as to what they are supposed to do.

On Thursday TVwithThinus emailed and asked MultiChoice's corporate communications team headed by Joe Heshu, MultiChoice group executive for corporate affairs, and Reggy Moalusi, executive head of corporate affairs at MultiChoice South Africa, to please restore the DStv press portal.

They were told and reminded that the DStv poress portal is something that is crucially-important and used a lot by a lot of press in South Africa - many of whom won't yet realise that it's gone from where it used to be, with no idea of what's wrong when they suddenly and urgently need to access it.

TVwithThinus asked MultiChoice's communications team on Thursday - including MultiChoice SA CEO Mark Rayner and Yolisa Phahle, MultiChoice CEO for general entertainment, when the decision was made to remove and destroy the DStv press portal where it has been and where it has been hosted, and why this was not communicated to anybody who is highly dependent on it.

MultiChoice was also asked why the pay-TV operator decided to do away with the existing DStv press portal during such an extremely sensitive time and stressful period in South Africa due to the coronavirus pandemic when the South African government and others implored that as much information as possible be kept and made available to the media and the public.

By Friday afternoon at 14:00 there was no response yet from MultiChoice to any of the questions.

On Friday evening a MultiChoice representative in a phone call said that the DStv press portal has been moved to a new website. MultiChoice gave no explanation why this has happened or why it has been done, or why it has been done now.

It's unclear whether media knows they have to go to a new website, or have to take the time to register again. It's also highly unlikely that the richly populated publicity material, the "Latest News" section without having to search containing latest press releases and announcements, or archived material including monthly schedules and the vast collection of high-res images, will be available on a new site.

"If MultiChoice wanted to shut down or move the DStv press portal the very least they could have done would have been to inform the journalists and editors making use of it personally, and at least a month before the time. That is basic," a journalist and TV critic who uses the site constantly told TVwithThinus on Thursday evening.

"MultiChoice is absolutely beyond ridiculous".

Another user remarked: "I don't like the new one it's so empty".