Friday, October 19, 2018

MultiChoice says viewer feedback over OUTtv pop-up channel will be used to test DStv subscribers' interest in gay-focused TV content.

MultiChoice says viewer feedback over the OUTtv pop-up channel currently broadcasting in South Africa on DStv until early November will be used to test DStv subscribers' interest in gay-focused TV content.

OUTtv started on 4 October for DStv Premium and DStv Compact Plus subscribers and will run until 4 November.

The channel so far featured programming ranging from a gay bachelor looking for love, a stripping dating show with full frontal nudity and even a series showing what happens behind the production of a gay porn site.

The programming on OUTtv ranges from PG to provocative with age restrictions that are programme specific, going from PG to 18SVNL.

MultiChoice was asked what complaints there have been, if any, so far about OUTtv from DStv subscribers. MultiChoice declined to answer.

MultiChoice was asked what positive feedback there has been, if any, so far about OUTtv, and if OUTtv as a channel is a once-off occurence or part of a test to be added as a possible permanent channel.

MultiChoice says it has not made any decision to make OUTtv permanent and that the plan is to end the pop-up channel on 4 November.

"Over the last few years, we've been offering pop-up channels to our customers as a value add to enhance their entertainment."

"OUTtv is a niche lifestyle channel aimed at the LGBTIQ+ community. As with other pop-up channels, it gives us the opportunity to test our customers' level of interest to this new and more niche content," says MultiChoice.

"The response from our customers to this pop-up channels have been very positive, with many welcoming it. Our aim is to offer our customers a range of different content that caters for different lifestyles and interests - to give our customers a choice of content that they would like to see."