Tuesday, April 9, 2013

BREAKING. eNCA launching its news rich website with rolling news coverage in the form of text stories, video and presenters' blogs.


Similar to CNN, the BBC and Sky News, the South African 24-hour TV news channel eNCA (DStv 403) will tomorrow launch an integrated news website at www.enca.com with rolling news coverage including video and text stories, complete with interactive blogs from eNCA personalities such as Derek van Dam, Justice Malala, Debora Patta and Eleni Giokos.

The eNCA says viewers will be able to catch up on any current affairs programming they may have missed on TV through the on-demand video offering which will be available on www.enca.com.

The eNCA online expansion follows the free-to-air broadcaster e.tv's rapid video growth as the broadcaster plans to make a lot of its TV content available on line within months as it builds capacity to stream content over the internet.

The eNCA.com site dabbled the past few month with video clips from news stories, a schedule and other information as a beta tester while an online team was working on moulding and creating a better news rich version which will become available from Wednesday.

The enca.com website run by a specialised online editorial team will carry extensive video content and will be divided into various categories such as news, weather, sports, business and lifestyle news.

"We now have a complete news offering," says Patrick Conroy, the group head of news. "[We] now have a compelling online and mobile offering. Previously broadband constraints prevented us from delivering a video-rich web experience, but South Africa is catching up quickly."

The enca.com content will be available on cellphones, iPads and tablet PCs.

"We approached the site from a visual perspective and have created a truly multimedia experience with extensive video content as well as text and image stories," says Timothy Spira, the eNCA online division general manager. He says enca.com will give viewers "an enhanced experience and richer context to each story".

"eNCA.com will offer news from a different angle. Viewers will now have access to trusted and easily accessible content at their fingertips, presented in a style that is fully integrated with the broadcast product."