Friday, February 25, 2011

KITCHEN NIGHTMARE? Is a big food battle brewing between The Food Network and The Home Channel adding a new food slot?

Is a food fight looming? The kitchen knives could be coming out in a food fight for viewers between the newly added Food Network (DStv 185) and The Home Channel (DStv 182) both on MultiChoice's DStv platform that will be targeting the same viewers: the food lovers' market.

I broke the news RIGHT HERE earlier the month that caterer extraordinaire Vicky Crease is getting her own food show on The Home Channel. The show is part of The Home Channel's bigger plan which has been working hard at dishing up a new menu: a dedicated home cooking slot. And The Home Channel is planning even more. That means that The Home Channel will be trying to reach viewers who are also interested in the newly launched Food Network that just got a place at the DStv table.

The Home Channel even acquired programming that was/is part of The Food Network stable in the form of chef Emeril Green and his self-named show Emeril Green that promises to be ''the ultimate guide to green cooking with a gourmet touch''. Besides Emeril Green The Home Channel is dishing up Fresh & Simple with Vicky Crease, and the New Zealand production The Free Range Cook with Annabel Langbein - a sumptuous show about wholesome food and which is shot at her lakeside home. Five Ingredient Fix is presented by Claire Robinson preparing dishes using only 5 ingredients.

''For our viewers, food is at the heart of the home,'' says Vernon Matzopoulos, The Home Channel's managing director. ''It's about family and friends. Homely, fresh and simple.'' Vernon Matzopoulos says viewers can ''look out for lots more shows about real food, for real people.''

ALSO READ: Caterer extraordinaire Vicky Crease to get cooking on The Home Channel.