Thursday, June 5, 2014

Hectic Nine-9 on SABC2 continues to capture viewers, growing as the most popular local South African youth magazine block on television.

Hectic Nine-9, SABC2's weekday, live magazine block programming strand says it continues to be "the most popular local youth and children's programme" on South African television.

"Hectic Nine-9 continues to remain relevant and fresh," says Nokuthula Khumoetsile Msimang, the SABC's head of children's content.

"It has managed to find the perfect balance between keeping our young viewers informed and entertained at the same time".

With international programmes generally taking the lead when it comes to audience viewing figures, Hectic Nine-9 has see an increase in younger viewers watching between 16:00 and 17:00 on weekdays.

"No two days are ever the same on Hectic Nine-9," says Mpumi Ngidi, SABC commissioning editor. "It's all about giving the viewers what they want to see".