Friday, July 30, 2010
BREAKING. August relaunch of 3Talk with Noeleen on SABC3 pushed to the end of August, beginning September.
You're reading it here first.
I can reveal that the August releaunch of SABC3's weekday local talker 3Talk with Noeleen has been pushed back to the end of August or beginning September.
In May I broke the news RIGHT HERE that 3Talk with Noeleen is set to relaunch in a massive way in August right after the conclusion of the 2010 FIFA World Cup. SABC3 top brass and 3Talk with Noeleen producers decided to wait until after the soccer fever have died down, so as to not ''compete with an avalanche of things pulling viewers' attention in other directions and drowning us out completely,'' as one producer insider told me.
Now I hear 3Talk with Noeleen has pushed back the relaunch of the show further and that the new look and interactive components of the talk show will only debut probably towards the end of August or the beginning of September. And get this: SABC3 has no marketing plan yet at all as to how its going to bring the planned relaunch under viewers' attention.