Herbert Hadebe has been appointed as the head of scripted productions, Adelaide Joshua-Hill is now the head of unscripted productions and Joanne Lurie is now the head of creative at Urban Brew Studios.
Herbert Hadebe has over 15 years of experience in the film and television industry and currently works on two drama series for Urban Brew Studios, Mzansi Magic's (DStv 161) Zabalaza and e.tv's Gold Diggers.
Adelaide Joshua-Hill started her career at Urban Brew seven years ago as an education consultant for SABC1's YOTV. She then became head of YOTV mini and went on to head up the entire YOTV portfolio.
Adelaide Joshua-Hill's new role will include overseeing and managing production teams and providing leadership across all productions in the unscripted portfolio at Urban Brew Studios.
Joanne Lurie, who has been in the TV industry for 13 years, spent eight of her nine years at Urban Brew Studios producing 3Talk with Noeleen for SABC3. Before joining the company, she worked on international formats, including The Weakest Link, The Biggest Loser and Big Brother.